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A Review of Sweden's Daim Candy

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A Review of Sweden's Daim Candy

The Bottom Line

The miniature versions of Swedish Daim bars (pronounced "Dime," their earlier brand name in the U.K.) are to Hershey Heath and Skor bars what a Volvo is to a Chevy hatchback. Described on the label as "Crunchy Caramel Candy Pieces," these miniature candy bars contain a center of almond-flavored toffee and are covered by a thin layer of the caliber of chocolate that only Europeans can concoct.

Pros

  • Flavor Combination: Great balance of rich Marabou chocolate and crunchy almond toffee.
  • Size: While full-scale Daim bars can be cloyingly sweet, these miniatures are just right.
  • Multitasking: Easily added as a star ingredient to cakes, cookies, and ice cream.
  • Availability: You can always find them at IKEA.

Cons

  • Availability: IKEA's about the only place you can find them.

Description

  • Where to buy it: IKEA. A few of my favorite online sources carry them, but they're often out of stock.
  • Would I buy it?: Yes, even at $7.99 for a 400 gram bag. In fact, I'd buy two.
  • Package Description: Crunchy Caramel Candy Pieces (although it's really toffee, not soft or hard caramel)

Guide Review - A Review of Sweden's Daim Candy

Talk about industrial espionage. The story goes that the original Swedish Daim bar was created by candy geniuses at the Marabou company in Sweden in 1952 after the Heath company sent them a list of ingredients of their original chocolate-covered toffee bar. Bad move, that. Marabou perfected and then improved the recipe, creating a version with a unique almond butter toffee center covered in Marabou's own trademark milk chocolate.

The Maribou chocolate on these beauties is outstanding, hitting you with a rush of pleasure but then quickly dissolving into an even more delightful, as well as more lasting, taste of almond toffee. While some find that the toffee center of the original Daim bars is too sticky for their tastes, this drawback is eliminated in the miniature versions, where it quickly "crunches," as advertised, and then literally melts in your mouth. The only challenge here is to stop at just one or two (and why, after all, should we, when the package announces that 1 serving = 9 pieces at 41 grams)?

My personal theory (unsubstantiated, mind you), is that when Hershey developed the Skor bar in 1981, those wily Pennsylvanians gave it a Scandinavian-sounding name so that people would think that it, like the Daim bar, was produced in Sweden and Norway. While Hershey chocolate goes great with s'mores, it simply can't equal the Swedish chocolate that is produced in Upplands Väsby and still used for the Daim bar, even after the brand was acquired by Kraft.

It's still a mystery to me as to why an American company that can put boxed macaroni-and-cheese on every home's shelf can't find a few more distributors for one of its most delicious products. I'll let you know when that happens … after I've stocked up myself!

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